What’s a Traditional Farmer

Listen to the episode here.
What’s a traditional farmer

In this episode, Carrie and Rob are chatting about who agriculture promotes as the face of farming

Join us for #FCGchat Monday nights at 5pm central.

We’ll be asking you to share your opinions 


116 Replies to “What’s a Traditional Farmer”

  1. Here are MY opinions. So like Rob and Carrie say – I don’t represent everyone, or even a majority, or a minority – just myself.

    The Farmer and the City Girl
    What’s a Traditional Farmer

    1. Who cares about what’s a traditional farmer and why? Not being a smartass, but who cares if beef comes from a nuclear family or a non-trad family? And why do they care? That’s part of the problem in society – we want to put labels on everything instead of picking the best product for our needs. My wife runs a business with another mom. They do markets together. I don’t think anyone thinks they’re a non-trad family – because I don’t think most consumers REALLY care.
    2. It doesn’t matter what the industries and the farmers use. It’s a waste of time either way. The first mistake was using a grocery store as an example. Consumers go to the same grocery store every time. They know the store. They know where things are. They don’t look at signs/pictures/icons about each section in the store. The grocery store is full of people who keep their head down and just go through the routine. They’re looking at prices – not pictures.
    3. The example you should have used is where people get to make a more involved, informed choice – farmer’s markets. The point is to talk about the interaction between farmers and consumers. That does not happen at the grocery. The grocery store is an interaction between the consumer and the grocer. And that happens at the farmer’s market where consumers have a choice (in theory) to buy from either Farmer A and Farmer B who are side by side.
    4. There is 1 way to figure this out. You take a 1/2 cow (or pig, chickens, etc) and give it to a ‘Traditional Farmer’ wearing his overalls with advertising about his family land, barns, tractors, and family. You give the other 1/2 to the ‘Punk Rocker’ with a more modern advertising with flashy graphics, fonts, and a cool farm name. Price equally. See who sells more. I think you would find that in each region of the country there would be a much different ratio of purchase from A or B. In liberal areas and big city centers – they’re going to support the person who is more like them, the Punk Rocker. They feel like that person has their But in Rural Areas, the same will also hold true, they’ll buy from the guy who looks like all the other country folks around.
    5. And ALL of that is wrong. And consumers should be ashamed if any of that makes a difference. It’s the same beef cuts at the same price. We need to learn as consumers to ask questions that matter – how was that animal produced, fed as calf, weened, fed as adult? Facilities? Where did the feed come from? How far has that animal traveled? Those are the things that matter and what’s what we need to educate the consumers to consider when purchasing. Ask the questions that directly relate to your feed – who cares what goes on in that person’s personal life? Get over yourself if that’s why you buy from one farmer or another.
    6. Advertising Sections – if you’re advertising towards a particular section of people – you’re wrong. And that’s whether you’re advertising to a nuclear family, a non-trad family, or anything else. You’re missing the point. Farmers need to advertise towards a psychological section. You need advertising that speaks to people’s hunger, their happiness, their taste buds! Who cares what type of family they are? We all have the same taste buds! We all love beef that’s flavorful, marbled, packaged well, and priced accordingly.
    7. Sexual Preference – Carrie is absolutely right – sexual preference has zero to do with producing food for consumers. And the fact that we have to even talk about it is wrong – and I’m a Republican! I don’t agree with all lifestyles. I think some are wrong. But I don’t believe that would ever have any bit of effect of on what I buy. But I’m not every consumer.
    8. I love you guys!

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